Here’s a basic premise: to increase the amount of recycling you collect, add more recycling bins. Straightforward enough, right? But what if you already have recycling bins next to every trash bin and people still aren’t participating? The fact this question needs to be asked gives a clue as to why so many sustainability managers have jobs. After all, if it were as simple as setting out recycling bins and sending someone to empty them, the recycling profession would essentially be limited to collection workers….
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