What have we learned? How do we apply it?   This blog is part of a series of conversations between Busch System’s Senior Advisor, Alec Cooley and Brenda Pulley exploring the science of recycling behavior in relation to bin and signage design.   Read PART ONE of the series. Read PART TWO of the series.   Brenda:  We’re back for the third and final installment of this set of blogs exploring the effectiveness of using words vs. images on bin signage. These in turn are part of a…

  Cognitive Science of How We Process Images & Words   This blog is part of a series of conversations between Busch System’s Senior Advisor, Alec Cooley and Brenda Pulley exploring the science of recycling behavior in relation to bin and signage design. If you missed it, you can find PART ONE of the series here, or you can continue on to PART THREE of the series here.   Note to reader: the first reference to a given academic study in this blog identifies them by their…

This blog is part of a series of conversations between Busch System’s Senior Advisor, Alec Cooley and Brenda Pulley exploring the science of recycling behavior in relation to bin and signage design. This is the first part of a three-part series – you can find PART TWO of the series here, and PART THREE of the series here.   Alec: Welcome to the second post in our ongoing blog series exploring the intersection of recycling behavior and bin and signage design.  Our goal with these is to…

This blog is part of a series of conversations with Brenda Pulley exploring the science of recycling behavior in relation to bin and signage design. Alec: Brenda! How are you? Brenda: Alec! I’m hanging in there. And you? Alec: Besides feeling a little cooped up, just great. I’ve always said I’d get to that stack of books I’ve been meaning to read if only I had 9 months of imposed isolation. Turns out it isn’t true. Brenda: Yup, that’s just a lie we tell ourselves….